by Katie Hart | Mar 10, 2024 | Pinterest
Hey there, social media aficionados! Are you ready to turbocharge your Pinterest presence? Well, buckle up because today we’re diving into a treasure trove of Pinterest growth tools designed to make your account thrive. And I’m not just talking about Pinterest’s in-built features. Nope, we’re venturing beyond the Pinterest realm to explore some fantastic third-party tools in three exciting categories: design, keyword-rich descriptions, and scheduling. Let’s roll up our sleeves and get pinning!
Design: The Visual Powerhouse
First up, design – the secret sauce that can make or break your Pinterest game. Now, the heavyweight champion of design tools is, drumroll please… Canva! Whether you’re crafting still pins or diving into the world of video pins, Canva is your go-to design studio. It’s versatile, user-friendly, and basically the Swiss Army knife for Pinterest creators.
But let’s talk about the workflow. You’ve got to upload your images to Canva, design your masterpiece, then download those pins, before finally uploading them to your chosen scheduling platform. Phew! That’s a lot of uploading and downloading, right? And while Canva does offer a scheduler, it’s kind of like that one exercise bike in the gym nobody uses. It’s there, but the other machines just offer a better workout for your content.
Now, if Canva’s not your cup of tea, or you just love to have options, there are plenty of other design contenders in the ring. We have the likes of Stencil for still images, PicMonkey, VistaCreate, and for the design black belts out there, the almighty Adobe Photoshop. Variety is the spice of life, and when it comes to pin design, it’s no different.
Keyword Rich Descriptions: The SEO Juggernaut
Moving on to the secret language of Pinterest – keywords. If you want your pins to whisper sweet nothings into the algorithm’s ear, you need to get cozy with keyword-rich descriptions. I’ve got a little gem for you: Pin Inspector. This nifty tool is like having a direct line to Pinterest’s very own brain, helping you generate a killer keyword list for your clients or personal account.
But wait, there’s more! Ever thought about enlisting an AI sidekick? Enter ChatGPT, your friendly AI assistant that can whip up pin descriptions faster than you can say “Pinterest perfection.” Just feed it your keywords and content, and voilà – you’ve got descriptions that will make your pins pop. Speaking of voilà, there’s also, well, Voilà, another tool that can digest your blog posts and turn them into irresistible descriptions. It’s like having your very own content chef!
Scheduling: The Time-Traveling Wizard
Last but not least, let’s talk about scheduling – the magical art of being everywhere at once without breaking a sweat. The grandmaster of scheduling is none other than Tailwind. It’s been around the block, knows all the tricks, and is still one of the best tools for getting your pins out there when it counts. Plus, Tailwind Create is like having a little elf that whips up images using their fancy templates – super handy if you’re not in the mood to tango with Canva.
If you’re after something a bit more streamlined, cast your eyes on Pin Generator. It might not have all the bells and whistles of Canva, but it’s a quick draw when it comes to churning out templated designs and has some decent scheduling chops to boot. With both Tailwind and Pin Generator, you just set your times, fill your queue with pins, and let them work their magic. And while Canva might let you schedule a tango or two, and Pinterest itself offers a one-month advance booking, these standalone schedulers will let you plan your pinning strategy like a pro.
So there you have it, my fellow pinners! These are the Pinterest growth tools I wield every day to help my clients – and my own account – conquer the Pinterest universe. Remember, with the right tools in your arsenal, you’re not just pinning; you’re crafting a visual symphony. Now go out there and create some Pinterest magic!
by Katie Hart | Mar 9, 2024 | Pinterest
Hey there, pinners and aspiring content marketing moguls! If you’re like me, you’re always on the hunt for ways to streamline your online presence and give yourself that extra edge. And when it comes to Pinterest – that visual wonderland of inspiration and aspiration – we all want to know: can we automate our way to pinning success? Let’s dive into a world where bots meet boards and discover how to strike the perfect balance.
The Automation Temptation
Okay, let’s cut to the chase. Can you automate aspects of your Pinterest management? Absolutely! In this digital age, there’s a tool or a bot for almost everything. Want to schedule your pins? There’s an app for that. Dream of recycling your content while you sleep? There’s a tool for that, too. The allure of automation is strong – who wouldn’t want to save time and sidestep the tedious bits?
But hold your horses. Before you go on an automation-adding spree, there’s a little secret you should know. Pinterest, that finicky friend, has a soft spot for the new and the novel. Fresh pins, fresh designs, fresh descriptions, fresh URLs – these are the ingredients for Pinterest’s algorithmic affection. So if you’re just regurgitating the same old content, you might end up in Pinterest purgatory, and trust me, there’s not as much traffic there!
The Freshness Factor
Now, I’m not saying automation is the villain in our story. It’s more like that friend who means well but sometimes doesn’t know their own strength. Many automation tools will gladly repeat your pins, descriptions, and URLs until the cows come home. But here’s the kicker: while you’re getting your content out there, which is great, you might also be shooting yourself in the foot.
Let’s get real – Pinterest is like that cool, artsy friend who only wants to see your latest creations, not last season’s reruns. So if you’re automating to the point where you’re just churning out carbon copies, you might find your account getting the cold shoulder from the algorithm. And that’s a surefire way to watch your digital dreams deflate faster than a poorly made soufflé.
The Human Touch
So what’s a savvy pinner to do? You’ve got a life to live and can’t be chained to your computer crafting the perfect pin. Here’s where a pinch of wisdom comes in: sometimes, it pays to pass the pin. Hiring a Pinterest manager might just be the secret sauce your strategy needs.
Imagine a world where someone else is creating those eye-catching pins, conjuring up irresistible descriptions, and making sure your content is as fresh as a daisy. It’s like having a personal chef for your Pinterest account – someone to keep the algorithm swooning over your latest and greatest, while you focus on the big picture. Sure, it’s an investment, but consider it a down payment on your digital domination.
At the end of the day, automation in moderation is the name of the game. Use those tools wisely, sprinkle in some human creativity, and you’ll have a Pinterest presence that’s not just active, but actually attracts attention. And isn’t that what we’re all pinning for?
So there you have it, folks. Automation on Pinterest is a bit like adding chili to your chocolate – it can be brilliant when done right, but overdo it, and you’ll be left with a burnt-out taste. Keep it fresh, keep it creative, and when in doubt, let a human take the wheel. Happy pinning!
by Katie Hart | Mar 8, 2024 | Quiz Creation
Quizzes aren’t just a fun distraction; they’re powerful tools for engagement, lead generation, and business growth. If you’ve been contemplating leveraging this interactive medium for your business, you’re in the right place. And you don’t need to do it yourself! Let’s dive into the process of hiring Create Wherever to transform your ideas into a dynamic quiz that captivates your audience.
Getting Started with Create Wherever
Embarking on your quiz-building adventure begins with a simple step: expressing your interest. When you reach out to me, Katie Hart, and my company, Create Wherever, you’ll be directed to a page brimming with information about my quiz-building services. There, you’ll find links that usher you to an interest form. This form is your first beacon, guiding you to indicate which package sparks your curiosity or if you’re simply on a quest for more information about the art of quiz creation.
Filling out this form is akin to opening a door to a realm of possibilities. Whether you’re zeroing in on a specific package or thirsting for more knowledge, I will be at the other end, ready to respond by email. Our conversation can flourish through email exchanges, or, if you prefer, we can arrange a quick call. This is your opportunity to share your vision for the quiz, discuss its potential impact on your business, and ask any burning questions you may have. Together, we’ll explore how I can assist in bringing your quiz to life.
Sealing the Deal: Contracts and Creative Brainstorming
Once our dialogue has blossomed and you’ve decided that Create Wherever is your chosen ally, the next chapter begins. I will send over a contract reflecting our agreed terms, including any of our standard packages or bespoke customization options you’ve opted for. You’ll review and sign the contract, and I’ll send over the invoice. With quiz building, we operate on a pay-upfront model to ensure a smooth and efficient process.
With the formalities out of the way, it’s time for the most exhilarating part—the quiz building call. This isn’t just any call; it’s a creative tempest where your ideas and my expertise merge. This brainstorming session can span from thirty minutes to two hours, during which we dissect every facet of your quiz. Before this call, you’re encouraged to send over any resources and information about your business. This preparation allows me to delve deep into your world, ensuring the quiz we craft is a perfect reflection of your brand.
During this pivotal conversation, we’ll pinpoint the quiz subject, concoct an enticing title, and determine the outcome results. We’ll also strategize how the quiz will integrate into your sales funnel, leading participants towards your end goal—be it a purchase, sign-up, or another desired action. This call is the cornerstone of the process, setting the stage for a quiz that not only engages but converts.
The Building Blocks: Crafting Your Custom Quiz
Post-brainstorming, you’ll grant me access to your preferred quiz platform, and the construction of your quiz commences. Rest assured, you’ll be in the loop throughout, with the option to establish a Slack channel for ongoing discussions or to stay connected via email. My role is to build your quiz, but the level of your involvement is entirely up to your discretion. You can be as hands-on or hands-off as you wish, beyond the initial call.
Once the quiz takes shape, you’ll have the opportunity to review and request revisions. Your input is invaluable, ensuring the final product resonates with your brand and audience. Together, we’ll fine-tune the quiz, engage beta testers if available, and confirm that the results are accurate and insightful. It’s a collaborative effort aimed at perfection.
And there you have it. The quiz is ready to enchant your audience. But our journey doesn’t end there. I remain at your service for any follow-up questions, tweaks, or additional assets you might need, like downloadable freebies, quiz result pages, or tripwire sales pages. Some of these may involve additional fees, but my commitment to your success is unwavering.
Building a quiz with Create Wherever is more than a transaction; it’s a partnership. It’s a process steeped in creativity, collaboration, and a shared vision for success. If you’re ready to embark on this adventure and harness the power of quizzes for your business, reach out. I’m here, ready to transform your ideas into interactive experiences that captivate and convert.
Wishing you all the best on your journey to growth and engagement. Until next time!
by Katie Hart | Mar 7, 2024 | Business
Hey there, fellow digital explorer! Are you tired of the constant hustle to grow your email list? Do you dream of a day when your list blossoms while you sleep? Well, my friend, that day has come. In this post, we’re going to dive into the magical world of automating your email list growth. So settle in and prepare to revolutionize the way you think about list-building.
Leveraging Traffic with Pinterest SEO
First things first, to grow that email list you’re going to need one essential ingredient: traffic. But not just any traffic, we want quality, engaged users flocking to your website. And how do we do that? One word: Pinterest.
Now, before you start thinking of Pinterest as just another social media platform to manage, let me stop you right there. Pinterest is a powerhouse for SEO. That means, instead of the daily grind of social media posting and interaction, you focus on creating pins with longevity—pins that work for you around the clock.
The strategy is simple: automate your pin setup. Fill a queue with your carefully crafted pins and schedule them to post automatically. This is how your content starts to work its magic in the Pinterest algorithm. As your pins gain traction, they perform better, and voila! You’ve earned yourself a prime spot in organic searches on Pinterest. And the best part? This traffic is directed right to your site, with minimal ongoing effort from you.
The Power of a High-Converting Lead Magnet
Now that we’ve got a stream of visitors pouring in, it’s time to capture their attention with a lead magnet. But not just any lead magnet—a high-converting one. This is your golden ticket to turning casual browsers into devoted subscribers.
While there are many types of lead magnets you could use, I’m a huge advocate for quizzes. Why? Because quizzes have consistently proven to convert higher than your average lead magnets. They’re engaging, interactive, and if done right, incredibly effective at qualifying your leads.
Imagine a quiz that’s so closely aligned with what you offer that it feels like a natural extension of your brand. That’s the kind of quiz that not only captures email addresses but also provides you with valuable insights into your audience’s needs and preferences. It’s a win-win: your subscribers get personalized value, and you get a list of engaged and interested leads.
Setting the Automation in Motion
So, how do we set this automated list-building machine into motion? It starts with setting up those pins. Keep in mind that initially, you’ll need to invest some time into creating and scheduling your pins. It’s not entirely hands-off from the get-go, but the upfront work pays dividends.
If you’re looking for even more automation, consider investing in paid ads on Pinterest. This can further boost your visibility and drive additional traffic to your website without the need for constant pin management.
Once your Pinterest strategy is in place, it’s time to connect the dots. Direct that incoming traffic to your website, specifically to your quiz. From there, let the quiz do its magic, automatically collecting those shiny new email leads. These aren’t just any leads; these are engaged, interested individuals who are more likely to become loyal fans and customers.
Remember, the pins you’ve put out there will continue to generate traffic for weeks, months, or even years down the line. It’s a system designed for longevity, one that gets closer to ‘set it and forget it’ than most strategies out there.
Do you truly want this to be completely automated? Hire me as your Pinterest manager so you don’t have to do anything with Pinterest yourself! I can also build you a high-converting quiz so you don’t have to figure that out either.
So there you have it, folks. Automating your email list growth is not just a pipe dream; it’s a very achievable reality. With the right tools and tactics, you can wake up to a growing list of engaged subscribers, eager to hear from you. Now, go forth and automate!
by Katie Hart | Mar 6, 2024 | Business
Hey there, fellow digital trailblazers! Let’s dive into the crucial question that keeps buzzing in the entrepreneurial hive: Why is it paramount for you, as an online entrepreneur, to cultivate a large email list? In today’s ever-evolving digital landscape, it’s not just about having an audience; it’s about owning it. So, grab a cup of your favorite beverage, and let’s unravel the power of email lists together.
The Perils of Building on Borrowed Land
Imagine you’ve built a magnificent castle, but it stands on someone else’s land. Sounds risky, right? That’s exactly what happens when you rely solely on social media platforms to gather your audience. Whether it’s a bustling Facebook group or a thriving TikTok following, the harsh reality is that you’re at the mercy of these digital landlords.
These platforms are notorious for changing the rules of engagement. One day you’re the talk of the town; the next, you’re a ghost in the machine, your content buried under layers of algorithms. And let’s not forget the ever-looming possibility of account suspension or shutdowns. Your hard-earned audience could vanish overnight, like a sandcastle washed away by the tide.
Breaking Free from Algorithmic Shackles
It’s a common tale: social media platforms luring you in with the promise of easy connection, only to gradually tighten the noose. The algorithm giveth, and the algorithm taketh away. Your content’s visibility is at the whims of an ever-changing formula, making it increasingly difficult to reach the very people who want to hear from you.
Even if you’re the algorithm’s pet today, there’s a whole swath of your followers who remain in the dark, missing out on your updates. It’s a game of digital hide-and-seek where the rules are stacked against you. But don’t lose heart! There’s a beacon of hope in this murky world, and it’s called email marketing.
Claiming the Throne: The Power of Email Lists
Here’s where the magic of email lists comes in. Unlike your social media fiefdoms, an email list is your kingdom to rule. Sure, there are challenges like dodging the dreaded promotions folder, but ultimately, your message lands directly in your subscribers’ inboxes. It’s a direct line of communication that you control.
What’s more, with an email list, you’re not handcuffed to any single platform. If your email service provider pulls the rug from under you, no sweat! You’re the sovereign of your list. You can simply export your loyal subjects (I mean, subscribers) to a new realm (ahem, another email service) with ease.
By wielding your email list, you foster enduring connections with people who’ve willingly shared their digital address with you. They’re not just passersby; they’re your community, your tribe, your advocates. And when the tides turn—as they always do in the digital domain—you’ll stand firm, your connections intact, regardless of the whims of the tech giants.
In closing, my entrepreneurial comrades, remember this: A large email list is more than a number. It’s a testament to the relationships you’ve built and the trust you’ve earned. It’s your anchor in the choppy waters of online business. So, cultivate it, cherish it, and let it be the cornerstone of your digital empire.
Stay bold, stay connected, and here’s to your ever-growing list of email allies!
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